"Missing Link is real effective on giving me the real deal about the music business. They're very encouraging with my career and my goals. They give every situation a bright side. Thanks Missing Link!" Kelvin Wooten, Producer/Songwriter for Kelis, Raphael Saadiq, Angie Stone, Tony Toni Tone!, Bee Gees, Babyface

Worldwide Multi-Media Licensing

So what do we mean when we say “multi-media” licensing. While we issue and negotiate MECHANICAL, DIGITAL (Downloads for example) and SYNCHRONIZATION licenses, we also issue and negotiate MULTI-MEDIA licenses on your behalf for anything that might fall outside the above categories.

That can mean a Karaoke License whereby your song is reproduced for "sing-a-long" purposes, and displays your lyrics along with a background of visual images. There are nuances to this kind of usage that can work in your favor depending on how the license is negotiated on your behalf. That’s why our own songwriter-favored karaoke license will work to your advantage.

So what about Ringtones? Ringtones represent a shortened digital version of your song (usually the hook or main melody) converted to a WAV, MIDI or MP3 format in either monophonic or polyphonic form (single melody vs. lots of counter-melodies). A fan of your tune downloads it and stores in on their cell phone, pager or other playback device so that whenever the phone rings, your song is heard. Yes, we have songwriter-favored licenses for this too and have worked with many companies in this arena. For more information on this, please visit our "Newsletter" section for the latest updates on this wildly popular format.
And on it goes. Games, Toys, Buzzphones, Advertising, etc. Whatever comes up, we’re prepared to meet any license challenges that come our way—so that YOU the songwriter can maximize your income and stay empowered throughout the process.    

Advances - “A Cadillac for Your Rights”  

It is widely known that some publishing deals can be damaging to the career of songwriters by giving up the rights in their songs. However it is not just publishing companies that can take advantage of your rights.

Taking an Advance

In the long term, this benefits the publisher/administrator but could damage the songwriter’s career. Why? Although the songwriter takes the 'up front' money, they are now burdened with a possible long term recoupment (i.e. repayment of debt that could bind the songwriter for many years).

Many companies may seek to induce you into accepting an advance. The main reason for this is to tie the songwriter to the company for as long as possible. Simply put, if they advance you $30,000 then you will have to stay with them for as long as that advance needs to be recouped.

This may be ok for some, but also bear in mind that most companies that offer advances also factor in "reasonable" expenses which could mean everything from the new fax machine to the Madison Avenue office. So many companies will have a very inviting initial term but when you read the small print they unfortunately “own your soul” until you can pay them back.

Now let's assume that the 'reasonable' expense calculate to roughly 5% of what they are collecting. You might as well add that onto the original commission that they are charging you. So a 10% fee becomes 15% or even 20%.

If an administration company is doing a good job then they will collect royalties efficiently and won't need those sort of extra fees. Either way, we are flexible in that we can do out-of-cycle payments (meaning outside the normal pay period) if so needed - without any such extra expenses attached.

Commission Bumps
Low commission fees may not always be a bargain, especially if they only apply to the licensing areas of lowest revenue. For example, what the songwriter gains in low commissions on royalties may be lost to an inflated commission rate for synchronization royalties. Unless the publisher/administrator actually gets a songwriter's music placed in a film or on TV, there is no justification for the songwriterr to have to pay a higher commission.

The value becomes clear in the example below:

A 50% share of a platinum-selling song is $42,500 if paid at the full rate A 50% share of 4 movie deals at the going rate ($25,000 per song usuage) is $50,000 So the 10% commission on mechanicals for the platinum selling song is $4250. However the 20% commission for the synchronization deal is $10,000.
 

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